I am Jimy Joseph​
Content strategist helping leaders and brands communicate with clarity and create impact through strategic narratives and digital-first approaches.
I’ve spent the past 10 years of my career learning and building outcome driven content and social media strategies.
Every brand is distinct and I take a research-led, bespoke, approach to strengthen communities, sharpen brand positioning, and uncover new opportunities for clients.​​
Beyond my work, I volunteer with Jeevan Lakshya - NGO, supporting education of underprivileged children.​​

Brands
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What I offer
Content
strategy
Content marketing strategy designed for omni-channel and multi-channel goals, engaging audiences and driving business growth.​
Leadership
branding
Outcome-driven approaches to position senior executives as thought leaders and subject matter experts, strengthening brand visibility, communities and broader influence.
Marketing
communications
Digital-first marcomm strategies that consistently deliver brand messaging across channels, strengthening brand awareness, customer engagement and brand value.
Social media
strategy
Platform-specific approaches rooted in the 3Es: engaging, educating, and empowering the target audience to build brand loyalty and inspire action.
Video
storytelling
Visual stories (scripting and production) that elevate brand positioning and connect with a visual-first audience, globally.
